What is Global Eyeliner Market?
The Global Eyeliner Market is a comprehensive study of the worldwide market trends and growth prospects for eyeliners, a popular cosmetic product used to define the eyes. This market encompasses a wide range of product types, including liquid eyeliners, powder-based eye pencils, wax-based eye pencils, kohl eyeliners, and gel eyeliners. Each of these products has its unique characteristics and usage, catering to different consumer preferences. The market study provides an in-depth analysis of the production, consumption, revenue, and market share of these products, along with the growth rate for the forecast period. The study also includes a detailed analysis of the market dynamics, including the drivers, restraints, opportunities, and challenges faced by the industry. It also provides a comprehensive view of the key players in the market, their strategies, and the competitive landscape.

Liquid Eyeliner, Powder-based Eye Pencil, Wax-based Eye Pencils, Kohl Eyeliner, Gel Eye Liner in the Global Eyeliner Market:
Liquid eyeliner, powder-based eye pencil, wax-based eye pencils, kohl eyeliner, and gel eyeliner each have a unique place in the Global Eyeliner Market. Liquid eyeliner is known for its precision and is often used for dramatic makeup looks. Powder-based eye pencils offer a softer look and are typically used for everyday makeup. Wax-based eye pencils are praised for their long-lasting formula and are often used for creating smoky eye looks. Kohl eyeliner, a traditional form of eye makeup, is known for its intense color payoff and is often used for creating bold eye looks. Gel eyeliner, on the other hand, is known for its ease of application and is often used for creating precise lines. Each of these products caters to different consumer needs and preferences, contributing to the diversity and growth of the Global Eyeliner Market.
Women, Males for Purpose Like Fashion, Girls in the Global Eyeliner Market:
The Global Eyeliner Market is not just limited to women. It also caters to males and is used for various purposes like fashion and girls. Women are the primary consumers of eyeliners, using them to enhance their eyes and create different makeup looks. However, the market is also witnessing a growing demand from males. More and more men are embracing makeup, and eyeliners are one of the products they are using to express their personal style. Eyeliners are also used in the fashion industry, where they are used by models and celebrities to create various looks for fashion shows and photoshoots. Furthermore, girls, especially teenagers, are also a significant consumer group for eyeliners. They use eyeliners to experiment with different looks and express their individuality.
Global Eyeliner Market Outlook:
The global Eyeliner market, valued at US$ 3770.9 million in 2022, is projected to reach a value of US$ 4399.4 million by 2029. This indicates a steady growth rate, with a Compound Annual Growth Rate (CAGR) of 2.2% expected from 2023 to 2029. Europe is leading the way in this market, holding a substantial 37% of the market share. The top three companies in this sector have a significant influence, holding approximately 49% of the market share. This data provides a clear picture of the market's current status and its potential for growth in the coming years.
| Report Metric | Details |
| Report Name | Eyeliner Market |
| Accounted market size in 2023 | US$ 3770.9 million |
| Forecasted market size in 2030 | US$ 4399.4 million |
| CAGR | 2.2% |
| Base Year | 2023 |
| Forecasted years | 2024 - 2030 |
| Segment by Type |
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| Segment by Application |
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| Consumption by Region |
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| By Company | L'Oreal Paris, EsteeLauder, P&G, LVMH, SHISEIDO, Dior, Amore, Chanel, Sisley, Jordana Cosmetics, Revlon, Jane Iredale, Kate, Almay, Physicians Formula, VOV, Marykay, Marie Dalgar, Carslan, Flamingo, Bleunuit |
| Forecast units | USD million in value |
| Report coverage | Revenue and volume forecast, company share, competitive landscape, growth factors and trends |