Monday, January 1, 2024

Facial Tissue - Global Market Insights and Sales Trends 2024

What is Facial Tissue - Global Market?

The Facial Tissue - Global Market is a vast and dynamic sector that encompasses a wide range of products and applications. Facial tissues, also known as paper handkerchiefs, are a type of soft, absorbent, disposable paper that is suitable for use on the face. They are designed to be used once and then discarded, making them a convenient and hygienic alternative to reusable handkerchiefs. The global market for facial tissues is substantial, with a wide range of manufacturers and brands competing for market share.

Facial Tissue -  Market

Regular Facial Tissue, Lotion Facial Tissue in the Facial Tissue - Global Market:

There are two main types of facial tissues available on the global market: regular facial tissues and lotion facial tissues. Regular facial tissues are the most common type and are used for a variety of purposes, including blowing the nose, wiping the face, and removing makeup. Lotion facial tissues, on the other hand, are infused with moisturizers and other skin-friendly ingredients to soothe the skin and prevent it from becoming dry or irritated. These tissues are particularly popular among consumers with sensitive skin or those who frequently use tissues. Despite the differences between these two types of tissues, they both play a crucial role in the global facial tissue market.

At Home, Away From Home in the Facial Tissue - Global Market:

Facial tissues are used in a variety of settings, both at home and away from home. At home, they are a staple item in many households, used for everything from wiping up spills to removing makeup. They are also commonly used in offices, schools, hospitals, and other public places where hygiene is a priority. Away from home, facial tissues are often found in public restrooms, hotels, and other places where people may need to freshen up. They are also commonly used in the hospitality industry, where they are often provided in guest rooms for the convenience of guests.

Facial Tissue - Global Market Outlook:

The global Facial Tissue market is a thriving sector, with a value of US$ 10740 million in 2022. It is projected to grow to US$ 13420 million by 2029, with a compound annual growth rate (CAGR) of 3.2% during the forecast period of 2023-2029. This growth is driven by a number of factors, including increasing consumer awareness about hygiene, the convenience of disposable products, and the growing demand for high-quality facial tissues. The market is dominated by five major players: Kimberly-Clark, Procter & Gamble, Essity, Asia Pulp & Paper (APP), and Hengan. These companies collectively hold about 47% of the market shares, demonstrating their significant influence in the industry.


Report Metric Details
Report Name Facial Tissue - Market
Forecasted market size in 2029 US$ 13420 million
CAGR 3.2%
Forecasted years 2023 - 2029
Global Facial Tissue market, by region:
  • North America (U.S., Canada, Mexico)
  • Europe (Germany, France, UK, Italy, etc.)
  • Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
  • South America (Brazil, etc.)
  • Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Facial Tissue market, Segment by Type:
  • Regular Facial Tissue
  • Lotion Facial Tissue
Global Facial Tissue market, by Application
  • At Home
  • Away From Home
Forecast units USD million in value
Report coverage Revenue and volume forecast, company share, competitive landscape, growth factors and trends

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